Blue ocean strategy : how to create uncontested market space and make the competition irrelevant / W. Chan Kim, Renee Mauborgne.
Material type: TextLanguage: English Publication details: Boston, Massachusetts : Harvard Business Review Press, ©2015Description: xxviii, 287 p. : ill. ; 25 cmISBN:- 9781625274496
- 658.8/02 23 KIM
Item type | Current library | Home library | Call number | Status | Date due | Barcode |
---|---|---|---|---|---|---|
AIT-BE Special Collections | Acharya Institute of Technology | Acharya Institute of Technology | Available | 31128 |
Includes bibliographical references and index.
There are no comments on this title.