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HBR guide to finance basics for managers :

HBR guide to finance basics for managers : speak the language; decide with data; manage profitably - Boston, Mass. : Harvard Business Review Press, 2012. - ix, 174 p. ; 23 cm. - Harvard business review guides .

Includes index.

Section 1 Finance Basics Don't be Afraid
Finance Quiz
Do you know the basics?
The Key Financial Statements
Learn your way around a balance sheet, an income statement, and a cash flow statement
The Fundamental Laws of Business
Get a grip on any company, regardless of size or location /​ David Stauffer
Section 2 Making Good Decisions-And Moving Those Numbers
Using Statements to Measure Financial Health
Interpret what the numbers mean through ratio analysis
Grow Your Profits by Streamlining Your Business
Three ways to simplify for profitability /​ Andy Pasternak
Working Your Assets to Boost Your Growth
Focus your supply chain on customers' needs
-and increase your return on invested capital /​ Marco Petruzzi
Profit Cash (and You Need Both)
Here's why it's critical to understand the difference
-especially for a growing company /​ John Case
Why Cash Matters
Contents note continued: It helps you see what's going on now, where the business is headed, and what senior management's priorities are likely to be /​ John Case
Your Balance Sheet Levers
Closely manage days sales outstanding and inventory
-and have more cash at your disposal /​ John Case
What's Your Working Capital Model? A Case Study
Lessons learned from Dow Jones, a business that transformed itself without going hat-in-hand to investors /​ Randy Komisar
Learn to Speak the Language of ROI
Get your ideas and projects funded even when money is tight /​ John O'leary
Practical Tools for Management Decisions
How to analyze costs and benefits, estimate ROI, calculate how quickly you'll recoup an investment, and more
Section 3 The Limits of Financial Data
What the Financial Statements Don't Tell You
Keep a sharp eye on nonfinancial data, too
-and avoid the missteps of Merrill Lynch and BP /​ John Case
The Five Traps of Performance Measurement
Contents note continued: What they are
-and how to steer clear of them /​ Andrew Likierman
How much have you learned?.

This book presents 13 articles to help managers understand finance basics, including speaking the language of finance by understanding financial statements and the laws of business; comparing a firm's financials with rivals'; using assets efficiently; examining vulnerability to industry downturns; shifting a unit's focus from revenues to profits; using financial data to defend budget requests; avoiding running out of cash and going out of business; keeping costs from killing the bottom line; investing smartly through cost-benefit analysis; selling ideas with return on investment; and avoiding relying too much on numbers.

9781422187302


Business enterprises -- Finance -- Management.
Business enterprises -- Finance.

Financial statements.

658.15
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