| 000 | 00589nam a2200169Ia 4500 | ||
|---|---|---|---|
| 008 | 171226s2010xxu||||| |||| 00| 0 eng d | ||
| 020 | _a978-81-7722-558-8 | ||
| 022 | _a | ||
| 100 | _aKashyap, Pradeep & Raut, Siddartha | ||
| 245 |
_aThe rural marketing book _b |
||
| 250 | _a | ||
| 260 |
_aNew Delhi _bBiztantra Publishers _c2010 |
||
| 300 | _a354 | ||
| 440 |
_a _v |
||
| 520 | _arural marketing environment,rural economy,rural consumer behavior,rural market research,targeting,segmenting,positioning,product,pricing,distribution,communication strategy,infrastructure | ||
| 650 | _aRural marketing | ||
| 906 |
_a25 _b _c |
||
| 999 |
_c9588 _d9588 |
||