000 00287nam a2200109Ia 4500
008 190415s9999 xx 000 0 und d
082 _a659.1
100 _aBELCH, GEORGE E AND BELCH, MICHAEL A
245 _aAdvertising and promotion
250 _a6th ed
260 _bTata McGraw-Hill Ltd
999 _c378670
_d378670