| 000 | 00525nam a2200169Ia 4500 | ||
|---|---|---|---|
| 008 | 171226s2006xxu||||| |||| 00| 0 eng d | ||
| 020 | _a | ||
| 022 | _a | ||
| 100 | _aLoveluck, Christopher & etal | ||
| 245 |
_aServices marketing _bpeople, technology, strategy |
||
| 250 | _a5 | ||
| 260 |
_aNew Delhi _bPearson Education Asia _c2006 |
||
| 300 | _a594 | ||
| 440 |
_a _v |
||
| 520 | _aunderstanding service products, consumers and markets, key elements,managing the service delivery, implementing service marketing | ||
| 650 | _aMarketing | ||
| 906 |
_a _b _c |
||
| 999 |
_c182404 _d182404 |
||