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	1.	Strategic Brand Management Building, Measuring, And Managing Brnd Equity by Keller, Kevin Lane ; Parameswaran, M.G ; Jacob, Isaac Series: ; Edition: 3rd Material type: Text; Literary form: Publication details: New Delhi Pearson Education Asia 2011 Availability: Items available for loan: Acharya Institute of Technology (1). Acharya School of Management (20)Call number: 658.827, ... Place hold Add to cart (remove)
	2.	Marketing Management A South Asian Perspective by KOTLER, PHILIP., KOSHY, ABRAHAM., KELLER, KEVIN LANE AND JHA, MITHILESHWAR Series: ; Edition: 13th Material type: Text; Literary form: Publication details: New Delhi Dorling Kindersley (India) Private Limited 2009 Availability: Items available for loan: Acharya Institute of Technology (1)Call number: 658. 802. Acharya School of Management (1)Call number: 658. 802. Place hold Add to cart (remove)

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