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No shortcuts : rare insights from 15 successful start-up founders /​ Nistha Tripathi.

By: Language: English Publication details: Sage Publications India Pvt Ltd, New Delhi : 2018.Description: xxiv, 279p. : ill. ; 18 cmISBN:
  • 9789352808267
Subject(s): DDC classification:
  • 23 658.1 TRI
Contents:
Cover Table of Contents Foreword Introduction How to Use This Book? A Note on the Interviewees PART 1 Ideation, Validation and Pivoting 1 Girish Mathrubootham: Freshworks 2 Nithin Kamath: Zerodha 3 Paras Chopra: Visual Website Optimizer (Wingify) 4 Nikhil Rasiwasia: Fashiate PART 2 Traction and Virality 5 Gaurav Munjal, Roman Saini and Hemesh Singh: Unacademy 6 Prasanna Sankar: LikeALittle 7 Nandini and Ankit Maheshwari: Instablogs PART 3 Business Model and Fundraising 8 Tarun Mehta: Ather Energy 9 Amit Ranjan: SlideShare 10 Ankit Gupta: Pulse 11 Ankur Singla: Akosha PART 4 Sales and Marketing 12 Varun Aggarwal: Aspiring Minds 13 Deepak Syal and Chakshu Kalra: GreyB PART 5 People, Operations and Customer Service 14 Jaydeep Barman: Faasos 15 Sameer Guglani: Madhouse About the Author Gratitude.
Summary: Discovers the art behind building a successful startup through in-depth interviews of 15 exemplary founders that bring out the lesser known details of what worked and what did not
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Holdings
Item type Current library Home library Collection Call number Status Date due Barcode
AIT-MBA Donated Books AIT-MBA Donated Books Acharya Institute of Technology Acharya Institute of Technology AIT-GB 658.1TRI (Browse shelf(Opens below)) Available AIT-MBDB450
AIT-BE Special Collections AIT-BE Special Collections Acharya Institute of Technology Acharya Institute of Technology Available 31369

Cover
Table of Contents
Foreword
Introduction
How to Use This Book?
A Note on the Interviewees
PART 1 Ideation, Validation and Pivoting
1 Girish Mathrubootham: Freshworks
2 Nithin Kamath: Zerodha
3 Paras Chopra: Visual Website Optimizer (Wingify)
4 Nikhil Rasiwasia: Fashiate
PART 2 Traction and Virality
5 Gaurav Munjal, Roman Saini and Hemesh Singh: Unacademy
6 Prasanna Sankar: LikeALittle
7 Nandini and Ankit Maheshwari: Instablogs
PART 3 Business Model and Fundraising
8 Tarun Mehta: Ather Energy
9 Amit Ranjan: SlideShare
10 Ankit Gupta: Pulse
11 Ankur Singla: Akosha
PART 4 Sales and Marketing
12 Varun Aggarwal: Aspiring Minds
13 Deepak Syal and Chakshu Kalra: GreyB
PART 5 People, Operations and Customer Service
14 Jaydeep Barman: Faasos
15 Sameer Guglani: Madhouse
About the Author
Gratitude.

Discovers the art behind building a successful startup through in-depth interviews of 15 exemplary founders that bring out the lesser known details of what worked and what did not

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