TY  - BOOK
AU  - GOVINDARAJAN, VIJAY
AU  - Trimble, Chris
TI  - Reverse Innovation
SN  - 9781422157640
U1  - 658.4063 23
PY  - 2012///
CY  - Massachusetts
PB  - Harvard Business Review Press
KW  - Reverse Innovation
KW  - Create for From Home
KW  - Win everywhere
ER  -