KOTLER, PHILIP., KOSHY, ABRAHAM., KELLER, KEVIN LANE AND JHA, MITHILESHWAR <br/><br/>
Marketing Management  A South Asian Perspective 

 - 13th 
 - New Delhi  Dorling Kindersley (India) Private Limited  2009 
 - xlvii+647P 
 -   .
<br/><br/> Marketing,Management,Marketing Management 
<br/><br/><label>ISBN: </label>978-81-317-1683-0 
<br/><br/><label>ISSN: </label>
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing Management