TY - BOOK AU - Gopalaswamy T.P TI - Rural marketing SN - 978-81-259-3097-6 PY - 2006/// CY - New Delhi PB - Vikas Publications Pvt Ltd KW - Marketing N2 - rural market environment,reural demand,problems in rural market,marketing of agricultural inputs, consumables, durables, cottage industry,cooperative institutions,strategies ER -