Armstrong, Garay,Kotler, Philip <br/><br/>
Marketing - an introduction   

 - 5 
 - New Delhi  Addison Wesley  2001 
 - 350 
 -   .
<br/><br/>  
<br/><br/><label>ISBN: </label>81-7808-353-1 
<br/><br/><label>ISSN: </label>
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing