PERREAULT, WILLIAM D AND McCARTHY, JEROME E <br/><br/>
Basic Marketing  A Global Managerial Approach 

 - 15th 
 - New Delhi  McGraw Hill Education ( India) Private Limited  2005 
 - 844 Pages 
 -   .
<br/><br/> Basic,Marketing,Marketing 
<br/><br/><label>ISBN: </label>9780070620186 
<br/><br/><label>ISSN: </label>
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing