TY - BOOK AU - Kotler, Philip, Armstrong, Gary, Agnihotri, Prarfulla Y & Haque, Ehsan ul TI - Principles of Marketing: A south Asian perspective SN - 978-81-317-3101-7 PY - 0000/// CY - New Delhi PB - Pearson Education KW - Marketing N2 - Principles,of,Marketing,Marketing ER -