Bhattacharjee, C <br/><br/>
Services marketing  Concepts,planning and implementation 

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 - New Delhi  Excel Books Pvt Ltd  2006 
 - 696 
 -   .
<br/><br/> Services,marketing,Services marketing 
<br/><br/><label>ISBN: </label>978-81-7446-477-8 
<br/><br/><label>ISSN: </label>
<br/><br/><label>Subjects--Topical Terms: </label><br/>Services marketing