KELLER, KEVIN LANE., PARAMESWARAN, M G AND JACOB, ISSAC <br/><br/>
Strategic Brand Management 

 - 3RD 
 - New Delhi  Dorling Kindersley (India) PVT. Ltd.,  2013 
 - xxiii+695P 
<br/><br/><label>ISBN: </label>978-81-317-5689-8 
<br/><br/><label>Dewey Class. No.: </label>658.827