Urban, Glen L.
Design and marketing of new products /
Glen L Urban; John R Hauser
- Englewood Cliffs, N.J. : Prentice-Hall, ©1980.
- xx, 618 pages : illustrations ; 24 cm.
Includes indexes.
9780132015677
New products. Marketing Industrial design. Industrial design -- United States.
658.575 / URB H