ZEITHAML, VALARIE AND OTHERS <br/><br/>
Services Marketing  Integrating Customer Focus Across the firm 

 - 6th 
 - New Delhi  McGraw Hill Education (India) Private Limited  2013 
 - xxxii+711P 
 -   .
<br/><br/> Services,Marketing,Services Marketing 
<br/><br/><label>ISBN: </label>978-1-25-902681-2 
<br/><br/><label>ISSN: </label>
<br/><br/><label>Subjects--Topical Terms: </label><br/>Services Marketing