TY  - BOOK
AU  - ZEITHAML, VALARIE AND OTHERS
TI  - Services Marketing: Integrating Customer Focus Across the firm
SN  - 978-1-25-902681-2
PY  - 2013///
CY  - New Delhi
PB  - McGraw Hill Education (India) Private Limited
KW  - Services Marketing
N2  - Services,Marketing,Services Marketing
ER  -