TY  - BOOK
AU  - Havaldar, Krishna K & Canale, Vasant. M
TI  - Business marketing management: Text and cases
SN  - 978-0-07-008325-7
PY  - 2010///
CY  - New Delhi
PB  - McGraw-Hill Book Company
KW  - Business marketing
N2  - Business,marketing,management,Business marketing
ER  -