BELCH, GEORGE., BELCH, MICHAEL A AND PURANI, KEYOOR <br/><br/>
Advertising and Promotion   

 - 7 
 - New Delhi  Tata McGraw-Hill Ltd  2010 
 - 1075 
 -   .
<br/><br/> Advertising,and,promotion,Advertising 
<br/><br/><label>ISBN: </label>978-0-07-014496-5 
<br/><br/><label>ISSN: </label>
<br/><br/><label>Subjects--Topical Terms: </label><br/>Advertising