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Competitive strategy : techniques for analyzing industries and competitors / by Michael E. Porter.

By: Material type: TextTextPublication details: New York : Free Press, c1998, 2004.Edition: 1st Free Press edDescription: xxviii, 396 p. : ill. ; 25 cmISBN:
  • 9780743260886
Subject(s): DDC classification:
  • 658 21 POR
Summary: In this pathbreaking book, Michael E. Porter unravels the rules that govern competition and turns them into powerful analytical tools to help management interpret market signals and forecast the direction of industry development.
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Holdings
Item type Current library Home library Collection Call number Status Date due Barcode
AIT-BE Special Collections AIT-BE Special Collections Acharya Institute of Technology Acharya Institute of Technology Available 31157
AIT-MBA Regular Books AIT-MBA Regular Books Acharya Institute of Technology Acharya Institute of Technology AIT-MBA 658.4012 POR (Browse shelf(Opens below)) Available AIT-MBR2154
AIT-MBA Regular Books AIT-MBA Regular Books Acharya Institute of Technology Acharya Institute of Technology AIT-MBA Not for loan AIT-MBR1730

Originally published: New York : Free Press, c1980.

Includes bibliographical references (p. 383-387) and index.


In this pathbreaking book, Michael E. Porter unravels the rules that govern competition and turns them into powerful analytical tools to help management interpret market signals and forecast the direction of industry development.

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