The rural marketing book
Material type: TextSeries: ; Publication details: New Delhi Biztantra Publishers 2007Edition: 1Description: 354ISBN:- 978-81-7722-558-7
Item type | Current library | Home library | Collection | Call number | Status | Date due | Barcode |
---|---|---|---|---|---|---|---|
AIT-MBA Regular Books | Acharya Institute of Technology | Acharya Institute of Technology | AIT-MBA | 380.141 KAS (Browse shelf(Opens below)) | Available | AIT-MBR3194 |
rural marketing environment,rural economy,rural consumer behavior,rural market research,targeting,segmenting,positioning,product,pricing,distribution,communication strategy,infrastructure
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