Rural marketing Text and cases

By: Mathur. U.CMaterial type: TextTextSeries: ; Publication details: New Delhi Excel Books Pvt Ltd 2008Edition: Description: 496ISBN: 978-81-7446-640-2ISSN: Subject(s): Rural marketingSummary: plan, policies,purchase process,pricing,advertising, sales promotion,rural competitions,rural development plans,rural sales force, distribution of goods, strategies,innovations,cottage industry and artisan products
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Item type Current library Home library Collection Call number Status Date due Barcode
AIT-MBA Regular Books AIT-MBA Regular Books Acharya Institute of Technology
Acharya Institute of Technology
AIT-MBA 380.141 MAT (Browse shelf (Opens below)) Available AIT-MBR5820

plan, policies,purchase process,pricing,advertising, sales promotion,rural competitions,rural development plans,rural sales force, distribution of goods, strategies,innovations,cottage industry and artisan products

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